METASEARCH FOR ACCOMMODATION PROVIDERS
Metasearch
Octorate Metasearch connects your property to Google Hotel Ads, Trivago, Tripadvisor, and other travel metasearch channels. Show live rates and availability, send high-intent travelers to your Booking Engine, and keep the direct booking path under control.
MetasearchMetasearchWhat metasearch is for accommodation providers
Metasearch shows your property’s live rates and availability on travel comparison channels such as Google Hotel Ads, Trivago, and Tripadvisor. Instead of completing the reservation on an OTA, guests can move from comparison to your official website or Booking Engine.
Why it supports direct bookings
With Octorate, rates, rooms, and availability stay synchronized with the Booking Engine. You reach travelers who are already comparing options, control campaign spend, and reduce OTA dependence when the direct channel converts.
How it works
From live rate to direct booking
Octorate connects availability, rates, and your Booking Engine to metasearch channels. Guests compare the price, choose the official channel, and complete the booking through a consistent direct path.
01
Connect
Activate metasearch channels and connect data from the Booking Engine, so rates, rooms, and availability are read from one up-to-date source.
02
Show
Your direct rate appears where travelers compare offers, maps, and reviews. The click brings the guest to the Booking Engine through a consistent booking path.
03
Optimize
Monitor performance, costs, clicks, and generated bookings. Your team can see which channels bring qualified demand and adjust investments, offers, and direct strategy.
Features
Channels, data, and campaigns under control
The key tools to appear where guests compare prices, reviews, and availability before they book.
Google Hotel Ads for accommodation providers
Show your property’s official rate on Google Search and Google Maps, reaching travelers who are already looking for a stay in your destination.
Trivago and Tripadvisor
Bring your direct rate into comparison sites and travel inspiration portals, so guests can compare offers and choose your official booking channel.
Live rates and availability
Rates and availability come from the Booking Engine and stay up to date. This reduces gaps between the price shown, real availability, and the final booking step.
Connected Booking Engine
The metasearch click can go straight to the Booking Engine with consistent rates, rooms, and conditions. Fewer steps mean more clarity for the guest and a stronger direct path.
Campaign tracking
Track clicks, campaigns, conversions, and generated booking value. The data helps you understand where to invest and which channels bring sustainable direct bookings.
Budget and performance
Manage spend and results with more visibility. You can optimize campaigns, offers, and commercial priorities based on real channel performance.
Concrete benefits
Turn visibility into direct bookings
Metasearch helps hotels, B&Bs, vacation rentals, and accommodation providers appear when guests compare prices and decide where to book.
Less dependence on OTAs
When the direct rate is visible, the guest can choose the official website instead of always going through an intermediary. This strengthens the property’s owned channel.
More qualified traffic
Visitors from metasearch are already comparing dates, rates, and availability, so the traffic is closer to booking than generic low-intent visits.
More measurable investments
Your property can read costs, clicks, conversions, and generated bookings, making it easier to decide where to increase budget and where to reduce waste.
More visible official rate
Showing the official rate next to other results makes the direct channel more competitive and recognizable, especially when the Booking Engine is fast and clear.
For every type of property
Direct visibility for every property model
Metasearch is useful for accommodation providers that want to increase direct bookings and capture qualified demand on travel comparison sites.
Metasearch for hotels and B&Bs
Hotels, B&Bs, and resorts can show the official rate next to OTA results, sending guests to the Booking Engine with updated rates and availability.
Metasearch for groups and property managers
Groups and property managers can promote multiple properties or units, measure campaigns by destination, and understand where the direct channel generates the most value.
CONNECTED MODULES
One platform, connected modules
Choose the modules you need today and add the others as operations grow. Each product uses the same availability, guest, and rate data.
OctoAgent
The AI agent that answers guests on WhatsApp, email, OTA channels and phone, 24/7, and passes to your team only the requests that really need it, with a priority and a deadline.
Channel Manager
Sync rates, availability, and restrictions on Booking.com, Airbnb, Expedia, and other channels, using PMS data as the operational base.
PMS Cloud
Manage reservations, rooms, housekeeping, invoices, and reports from an online property management system available from a browser and mobile app.
AI Integration
Connect guest, room, and booking data to AI assistants, automations, and external tools to speed up replies and processes.
Booking Engine
Receive direct bookings from the official website with live availability, updated rates, multilingual checkout, and secure payments.
Website Builder
Create a responsive official website with fast pages, AI-assisted content, SEO structure, and an integrated Booking Engine.
Web Concierge
Automate pre-arrival communications, upselling, fast check-in, and multilingual support with a digital concierge connected to the booking.
Unified Messaging
Collect messages from OTAs, email, and WhatsApp in one workspace, with templates and AI-assisted replies.
Payment Manager
Manage cards, pre-authorizations, online payments, and payment gateways with secure flows for hotels and accommodation providers.
Self Check-in
Collect guest data, documents, and preferences before arrival, speeding up reception and digital access.
Rate Checker
Monitor competitor rates and rate positioning to compare the market with clearer data.
Mobile App
Coordinate reservations, calendar, check-in, and daily tasks from a smartphone, keeping the team updated even away from reception.
Owner Portal
Manage properties, owners, commissions, bookings, and payments from a cloud portal for property managers and vacation rentals.
Dynamic Pricing
Update rates and availability with integrated RMS, AI, and market analysis, synchronizing the strategy with PMS and channels.
Octorate API
Integrate Octorate with external software through APIs, technical guides, Swagger, and Postman, connecting PMS, Channel Manager, and Booking Engine.
Frequently asked questions
Answers to help you choose
What is metasearch for accommodation providers?
Metasearch is a marketing channel that shows your property’s rates and availability on travel comparison services such as Google Hotel Ads, Trivago, and Tripadvisor. The goal is to bring high-intent travelers to the official website or Booking Engine.
How does Octorate Metasearch work?
Octorate connects rates, availability, and the Booking Engine to metasearch channels. When travelers compare prices, they can see your direct rate and complete the booking on the official channel with updated data.
Which metasearch channels can I connect?
You can connect channels such as Google Hotel Ads, Trivago, and Tripadvisor to show your direct rate where guests compare prices and availability. Availability may depend on market, setup, and channel requirements. The goal stays the same, showing the direct rate where guests compare.
Is metasearch different from OTAs?
Yes. An OTA sells the booking inside its own portal and applies its own commercial conditions. Metasearch compares offers and prices, then can send the guest to your Booking Engine to complete a direct booking.
Do I need the Booking Engine to use Metasearch?
Yes, a connected Booking Engine is essential because traffic generated by metasearch must land on a clear, fast, and updated booking path. Rates, availability, and conditions must stay consistent through checkout.
Can I control budget and performance?
Yes. Metasearch helps measure campaigns, clicks, costs, and generated bookings. This data helps your team understand which channels bring useful demand and where it makes sense to increase or reduce investment.
Does Google Hotel Ads help direct bookings?
Google Hotel Ads can help your property show its official rate in high-intent moments, such as hotel search and maps. If the Booking Engine is competitive and clear, that traffic can turn into direct bookings.
Does Metasearch work for hotels, B&Bs, vacation rentals, and property managers?
Yes. It can be useful for hotels, B&Bs, vacation rentals, groups, and property managers that want stronger direct-channel visibility. It works best when rates, availability, content, and Booking Engine are already managed in an organized way.
Start now
Bring your direct rate where guests compare
14-day free trial. Connect Metasearch, Booking Engine, and your direct channel to show live rates, measure campaigns, and reach travelers ready to book.